Article Marketing Can Do Wonders
September 25, 2008 at 7:27 am | Posted in SEO, article marketing | Leave a CommentTags: article directories, article marketing, links, SEO, traffic
Some of you may sniff at article marketing but it is a truly tried and tested method for generating traffic to websites.
Article marketing has been used since the early days of the internet and it’s still effective today. A successful article marketing campaign will bring you a flood of valuable links and a steady stream of visitors for years to come.
How does article marketing work?
Put simply, you write articles for other websites in exchange for a link back to your own site. You should use different articles than the ones already posted to your own website.
The more unique, high-quality articles you can share the better. You’ll get more backlinks and traffic, and you’ll build your reputation as an expert in your niche. It’s possible other websites may start seeking you out for your opinion or for interviews.
How do I start my article marketing campaign?
1. Write some articles (or pay someone to write them for you) of around 300 to 600 words.
Don’t write ads in disguise. Offer genuinely useful information and tips. You wouldn’t want to publish someone else’s garbage on your site, so don’t expect them to publish your leftovers. Write separate articles specifically for your article marketing.
You should also do the same keyword research you would do for your own website. Also spend some time proofreading for typos and grammatical errors.
2. Find places to submit your articles.
Building one-on-one relationships with other website owners in your niche can be beneficial, but it’s time-consuming.
Fortunately, there are many article directories which allow you to post your articles for free. Other websites can then publish your articles on their own sites which helps drive traffic back to you.
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